Filipinos living in all parts of the world love LIGO Brand Sardines, so it was a perfect opportunity for LIGO to support the very popular Filipino Heritage Nights with the San Francisco Giants. Two nights during the 2010 World Championship baseball season started our relationship with the team and the community.
These games are an ideal opportunity to promote LIGO Sardines to Filipinos in the Bay Area. Prior to the game, scoreboard and TV monitor advertising promoted the Philippines’ favorite Sardines. During the game, a variety of scoreboard ads between innings and sponsor logos on selected highlight replays included the LIGO logo.
Special event tickets include pre-game festivals and on-field cultural entertainment. Special promotional products, with Ligo identity, are given to all event ticket holders.
SEE THE LINKS BELOW FOR PHOTOS & ADS: